mobile marketing resources, updates and goodies

Mobivity Granted U.S. Patent for Monitoring Wireless Carrier Networks

PHOENIX, AZ — (Marketwired – August 6, 2013) – Mobivity Holdings Corp. (OTCQB: MFON), an award-winning provider of proprietary mobile marketing technologies and solutions, announced that the U.S. Patent and Trademark Office has granted the Company a patent that invents … Continue reading

Mobile Becoming a More Powerful Consumer Revolution Than Web

When looking at the rate at which consumers adopted the internet boom of the 1990′s and early 2000′s, it’s becoming more clear each day that the mobile revolution is poised to be much more powerful and disruptive to the way … Continue reading

The Importance of a Mobile-Centered Approach

In a recent article posted on Denise Lee Yohn highlighted some of the key things to look for when planning a new marketing strategy for a business in the QSR industry. Among the top important things needed for a … Continue reading

Constant “Lightweight” Connectivity – The Fate of the Phone Call

It’s no surprise that mobile phone usage has far surpassed land-line and home phone usage. As Tom Vanderbilt of The Wilson Quarterly notes: In 2009, the United States crossed a digital Rubicon: For the first time, the amount of data … Continue reading

Utah State University Achieves Rapid Mobile Audience Growth with CommerceTel’s Txtstation Technology

CommerceTel Corporation (OTC.BB: MFON.OB - News), Mobivity’s parent company, announced today that Utah State University has renewed their mobile texting program for the next three years using CommerceTel’s patented mobile marketing technology. A new texting club sponsored by the Jon M. Huntsman … Continue reading

Don’t Miss ComScore’s Webinar: Mobile Year in Review 2010 U.S.

        The webinar should provide an excellent 360 degree view of the latest industry data: As mobile continues to play a more prominent role on the digital stage, it’s imperative for marketers to understand how consumers are … Continue reading

Download New ComScore Report: 2010 Mobile Year in Review

2010 represented a year of dynamic growth in mobile driven by acceleration in mobile media consumption across markets. As mobile continues to play a more prominent role on the digital stage, it’s imperative for marketers to understand how consumers are … Continue reading

More Americans Own Mobile Phones than Computers

Marketing Charts reports that a higher percentage of US adults owns a mobile phone than owns a computer, according to new data from the Pew Research Center’s Internet & American Life Project. Cell Phones, Computers Top Gadgets Pew data indicates … Continue reading

Mobile Marketing now at $24 Billion by 2013

Show me the money! Via FierceWireless They keep putting out these forecasts, but sooner or later money has to actual change hands! NEW YORK– (BUSINESS WIRE) — Mobile marketing, which was born in countries such as Japan and South Korea, … Continue reading

World Grows by 3 People and 38 Wireless Devices per Second!

Well they may be slow to catch on, but the press is finally beginning to see it. Leslie Cauley of USA Today had a nice article online yesterday entitled Race is on for Mobile Web’s pot of gold Nice of … Continue reading