Mobile Becoming a More Powerful Consumer Revolution Than Web
When looking at the rate at which consumers adopted the internet boom of the 1990′s and early 2000′s, it’s becoming more clear each day that the mobile revolution is poised to be much more powerful and disruptive to the way … Continue reading
The Importance of a Mobile-Centered Approach
In a recent article posted on QSRmagazine.com Denise Lee Yohn highlighted some of the key things to look for when planning a new marketing strategy for a business in the QSR industry. Among the top important things needed for a … Continue reading
Constant “Lightweight” Connectivity – The Fate of the Phone Call
It’s no surprise that mobile phone usage has far surpassed land-line and home phone usage. As Tom Vanderbilt of The Wilson Quarterly notes: In 2009, the United States crossed a digital Rubicon: For the first time, the amount of data … Continue reading
Utah State University Achieves Rapid Mobile Audience Growth with CommerceTel’s Txtstation Technology
CommerceTel Corporation (OTC.BB: MFON.OB - News), Mobivity’s parent company, announced today that Utah State University has renewed their mobile texting program for the next three years using CommerceTel’s patented mobile marketing technology. A new texting club sponsored by the Jon M. Huntsman … Continue reading
Don’t Miss ComScore’s Webinar: Mobile Year in Review 2010 U.S.
The webinar should provide an excellent 360 degree view of the latest industry data: As mobile continues to play a more prominent role on the digital stage, it’s imperative for marketers to understand how consumers are … Continue reading
Download New ComScore Report: 2010 Mobile Year in Review
2010 represented a year of dynamic growth in mobile driven by acceleration in mobile media consumption across markets. As mobile continues to play a more prominent role on the digital stage, it’s imperative for marketers to understand how consumers are … Continue reading
More Americans Own Mobile Phones than Computers
Marketing Charts reports that a higher percentage of US adults owns a mobile phone than owns a computer, according to new data from the Pew Research Center’s Internet & American Life Project. Cell Phones, Computers Top Gadgets Pew data indicates … Continue reading
Mobile Marketing now at $24 Billion by 2013
Show me the money! Via FierceWireless They keep putting out these forecasts, but sooner or later money has to actual change hands! NEW YORK– (BUSINESS WIRE) — Mobile marketing, which was born in countries such as Japan and South Korea, … Continue reading
World Grows by 3 People and 38 Wireless Devices per Second!
Well they may be slow to catch on, but the press is finally beginning to see it. Leslie Cauley of USA Today had a nice article online yesterday entitled Race is on for Mobile Web’s pot of gold Nice of … Continue reading
Mobile Penetration Worldwide Hits 50%… TODAY!
How they know this number exactly I don’t know, but according to industry analyst Informa Telecoms & Media, worldwide mobile penetration will hit 50% (3.3 billion subscribers) today. Not tomorrow. Not yesterday. Today. Amazing that they know this. Funny thing … Continue reading
